Order Digital Reprints
Want a PDF of this article as it appeared in print?
Order Here!
Filed Under
Sign Me Up!
Join your colleagues who already get great content delivered right to their inbox.
Sign up Digital!
If you don't want to bring your iPad into the bathroom, we can send you a magazine subscription for free!
Subscribe to Print!
Jimmie Deal, owner of Universal Vacuum Services, is used to doing things that seem to fly in the face of conventional wisdom. For example:
• He’s doggedly loyal to Yellow Pages directory advertising at a time when the Internet is seen as the hottest marketing tool.
• He’s a firm...
