EditorialFinding the Keys to Small-Business Success

Finding the Keys to Small-Business Success

California’s FarWest Sanitation learned that long-term business growth is achieved when old-fashioned customer care intersects with smart use of new technologies.
  • Appeared in print as "Back to the Future"
  • By Kyle Rogers
  • April 2016
  • Cover Story
Finding the Keys to Small-Business Success
Finding the Keys to Small-Business Success Finding the Keys to Small-Business Success Finding the Keys to Small-Business Success

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Filed Under

California Five Peaks PolyJohn Satellite Industries Portable Restroom PolyPortables, LLC Hand-Wash Station J&J Chemical Co. Deodorizer JAG Mobile Solutions Black Tie Products NuConcepts Portable Restroom Trailer Hino Trucks Imperial Industries, Inc. Portable Restroom Service Truck Masport Vacuum Pump & Systems Pump Multiquip, Inc. Generator/Air Compressor Tamis Corp Portable Barricades/Fencing Ritam Technologies, LLC Software

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Finding the Keys to Small-Business Success
Part of the FarWest Sanitation crew gathers for a group shot in the company yard in Concord, California.

When Alex Rodriguez started California-based FarWest Sanitation & Storage in 1994, it was a one-truck operation. The company has enjoyed long periods of tremendous growth in workforce, equipment and service territory, with Rodriguez chalking it up to a blending of old-school...

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