Work Trucks Are Your Best Vehicle for Advertising

A service company branding expert has some surprising suggestions for pumpers to make the best first impression with consumers.

Work Trucks Are Your Best Vehicle for Advertising

Dan Antonelli is president of New Jersey-based KickCharge Creative (www.kickcharge.com) 

A while back I received a phone call from an employee at a pumping company that I won’t identify for reasons that will become clear in a moment. The caller was excited about the business and wanted us to feature her boss in a Pumper profile. I enjoy talking to folks who are...

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