Online ExclusivesShould You Pay for Customer Leads?

Should You Pay for Customer Leads?

Using lead-generation services can be effective if you take the right approach

  • By Anja Smith
  • May 30, 2018

Filed Under

Small Business Business Growth Marketing Featured

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Anja Smith
Anja Smith

When, if ever, should you pay for a customer lead?

There is certainly no shortage of lead-generating services out there — all ready, willing, and chomping at the bit to take our money. But do...

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